To make your marketing magical, excellent copywriting is essential. It is the glue that holds all your marketing messaging together, whether printed or digital.
Learn what you need to consider when getting started copy, how to approach copywriting for different channels and how to ensure your values shine through.
What we’ll cover
· Copywriting best practice
· Writing persuasive copy
· Tailoring copy for digital channels
· Bringing your copy to life with social proof
Benefits to you
How you communicate matters and practicing your copywriting is essential for developing your tone and messaging. In this training you will be provided with simple tools and techniques that will help you approach copywriting strategically for maximum impact.
Laura May is the Managing Director of her own marketing company, having spent many years working in marketing and PR for different charitable organisations. She understands clearly the challenges that businesses and charities face, and enjoys breaking it all down into manageable solutions.
Her passion is for supporting people to embrace marketing and all it represents – the power to reach the right people in the right way, at the right time.